Overview:
OSISA is a growing African institution working to deepen democracy, protect human rights and improve good governance in the region. ConteĢ Africa has been a partner of Osisa for 4 years. We have worked together on their website redesign, branding and strategy for their events and event materials.
Project Description:
In 2018, we created OSISA’s first website. The website the client was using before was outdated, there was no clear navigation or direction on the website, and the website had many errors and buttons that did not work. This problem had a negative impact on the organisation’s mission as the website caused the viewer to click away immediately. This meant that their campaigns were not reaching the people who needed them. Our redesign focused on highlighting the organisation and its grant and cluster programmes to showcase their goals. Osisa did not have a brand style guide, so we took inspiration from their logo colours and added two secondary colours to pick up the green highlight style of the logo.
November 16, 2022
